A Squared Group just installed the latest ‘exhibit’ in the White Space concept store next to the Gap flagship store on 54th St and 5th Ave in Manhattan.
In case you missed it, the last couple of months in the space featured a Ballet Studio complete with mirrors and barres.
New York youngsters were invited to ‘Drop in, Dress up and Dance!’. Budding ballerinas donned Gap Kids’ new line of tutu-inspired tulle skirts with ballet slippers, and picked up some tricks from some of Ballet Tech’s top teachers.
The newest incarnation of the space features a partnership with Havaianas, the buttery-soft rubber flip flops from Brazil.
As a special treat, New Yorkers will be able to adorn flip flops purchased in the store with a personal accent: initials, rhinestones and other embellishments that staff will attach to their sandals on the spot. On weekends, the customization possibilities will be turned up a notch when shoppers can mix and match thong and sole colors for the sandals too.
Fun! Open now through June 13.
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